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Are you at a point of buying a domain? Then I think you should read my top 11 tips to keep in mind before buying a domain.
It is not necessary to meet all the tips I’ve provided below, but again it is ideal if you’re able to apply most of them.
1. Choose a Reputable Registrar:
Select a reputable domain registrar to ensure a smooth and secure purchasing process.
Look for well-known registrars with good customer reviews and a solid track record of reliable service.
Choosing a reliable registrar is important because purchasing a domain is a long term commitment, for which you may need to pay an annual renewal fee.
It is often seen that some popular registrar increase their annual renewal fee substantially though initially offering the domain at dirt cheap rates.
2. Consider Domain Extensions:
Decide on the domain extension that best suits your website’s purpose.
Common options include .com, .net, .org, and country-specific extensions like .in, .uk, or .au. Opt for an extension that aligns with your website’s target audience and industry.
Often .com is not available in that case consider buying a domain with other extensions.
You can combine extensions to represent your brand name for example ask.me or make it more meaningful with the help of domain extension for example learningskills.education.
Refer to the full list here of all domain extensions available.
3. Keep it Simple and Memorable:
Choose a domain name that is simple, easy to remember, and reflects your brand or website’s purpose.
Avoid using complicated spellings, hyphens, or numbers that may confuse visitors.
Also avoid repeating alphabets and vowels in the domain.
You can use Proper words that are easy to remember and type in the address bar.
For example, institutedigitalmarketing.com.
4. Keep it Short and Easy to Type:
It is not always possible to keep a domain name short.
However, if your domain is short then it will be automatically easy to remember and type in the address bar.
You can experiment with other domain extensions if you are not able to find .com to choose a short domain.
Also if your brand name is unique then you may find .com easily.
5. Make it Brandable:
Consider a domain name that can be easily associated with your brand or website.
It should evoke a positive image and resonate with your target audience.
Brandable domains have a better chance of building brand recognition and attracting visitors.
For example, adjective.com.
The best thing about the unique brand name is that you may find .com extension easily.
6. Consider using Keywords:
Including relevant keywords in your domain can help improve search engine optimization (SEO).
Research popular keywords related to your website’s niche and consider incorporating them into your domain name.
For example, institutedigitalmarketing.com.
Though it is not always recommended to use keywords in the domain.
But when your market is saturated and there’s a lot of competition then using keywords in the domain will give you an advantage.
Do you want to learn SEO, Digital Marketing and WordPress website development?
Then attend my live online digital marketing workshop.
7. Check Availability and Trademarks:
Before finalizing a domain, verify its availability using domain search tools provided by registrars.
Additionally, conduct a search to ensure there are no trademark conflicts or legal issues associated with the chosen domain name.
It is better to check in advance because trademark infringement can happen unintentionally.
8. Protect Your Privacy:
You can either use your company details or consider opting for domain privacy protection.
This feature shields your personal information from public WHOIS databases, helping to prevent spam and potential security risks.
Often people use their personal info to create a password.
So, if you put your personal info, while purchasing the domain then it will be available publicly on WHOIS databases.
And that makes it vulnerable that hackers may use it to crack your password and hack your website and others.
9. Compare Prices and Packages:
Compare prices among different domain registrars to ensure you’re getting the best value for your domain.
Keep in mind that additional features or services may be included in some registrar packages.
Also, many domain and hosting providers offer free domain with their basic or economy hosting plans.
So, I would recommend you to extensively search on Google and check their packages.
10. Check Domain Transfer Policies:
Review the registrar’s transfer policies to understand any associated costs or limitations.
Ensure that you have control over your domain and the flexibility to make changes if needed.
It is important in case you are buying a domain to sell it later at higher prices.
Often, higher transfer prices and complex policies make it extremely difficult to sell your domain in the secondary market.
11. Customer Support:
Consider the quality of customer support offered by the domain registrar.
Look for prompt and helpful assistance in case you encounter any issues or have questions regarding your domain.
You can test it out easily.
Just before your purchase, reach out to customer support and check whether they can help you with an extra discount.
By considering these tips, you can make an informed decision when purchasing a domain that aligns with your brand, goals, and online presence.
After the buying the domain, are you planning to create a website?
Then check out my 10 Steps to Create Professional WordPress Website in 2023
1. Help businesses get online and win at marketing
2. Train people in digital marketing
3. Create, experiment, and innovate with new ideas
- Top 8 Digital Marketing Trends in Real Estate Industry of India - July 13, 2023
- Top 11 Tips to Remember While Buying a Domain in 2023 - July 9, 2023
- 10 Steps to Create Professional WordPress Website in 2023 - July 3, 2023
